Training programmes

Practical capability development for leaders, marketers, sales teams and organisations.

BMA and BLIM programmes are built around practical learning, business cases, role play, simulations, PowerPoint presentation, action learning and tools participants can apply immediately.

Dr. Abiodun Ajiborode
BMA / BLIM approach

A five-stage capability development model.

01

Competency assessment

Understand current capability gaps before designing the intervention.

02

Bespoke content design

Shape learning around client needs, business realities and measurable outcomes.

03

Action learning delivery

Use practical exercises, cases, simulations, role play and application labs.

04

Knowledge transfer gauging

Check whether participants can convert learning into usable workplace behaviour.

05

Reporting & recommendation

Provide observations and recommendations for continued capability growth.

Programme portfolio

Selected training programmes.

These can be delivered as open programmes, in-house programmes, retreats, workshops or customised capability projects.

Advanced Brand Management Programme

Marketing leadership, brand foundation, marketing finance, insight management, innovation, communication, media planning, digital marketing, execution and metrics.

Advanced Sales Management Programme

Strategic sales leadership, opportunity mapping, performance management, sales operations, commercial policies, finance, key accounts, trade marketing and analytics.

Strategic Leadership & Reputation Management

Business leadership, visioning, leadership models, business planning, stakeholder communication, reputation diagnosis and crisis risk management.

Personal Effectiveness & Productivity

Productivity audit, energy management, priority management, task batching, time blocking, delegation, resilience and 90-day productivity action planning.

PowerPoint Presentation & Business Storytelling

Effective communication, business storytelling, presentation structure, visual aids, delivery confidence and audience engagement.

Applied Marketing Foundation

Marketing fundamentals, marketing mix application, insight management, brief writing and project management for marketers.

Sales Management Foundation

Fundamentals of sales, selling process, retail insight management, sales brief writing and sales project discipline.

Sales Forecasting & Business Analytics

Forecasting principles, analytics essentials, data visualisation, dashboards, business strategy alignment and practical case application.

Customer Experience Management

CX foundations, customer journey mapping, voice of customer, service recovery, customer-centric culture, omnichannel CX and commercial outcomes.

Channel Growth Management

Channel ecosystem, channel strategy, distributor selection, performance management, incentives, motivation and conflict resolution.

Career Acceleration Programme

Career path mapping, business etiquette, leadership positioning, business skills, communication, CV writing, interview simulation and career planning.

Custom programmes

BMA/BLIM can customise training projects based on client needs, competency gaps and training objectives.

Past training exposure

Experience across sectors and institutions.

Commercial leadership

UAC Foods, BUA Foods, NBC Trade Marketing, Berger Paints and other commercial teams.

Leadership and personal mastery

Central Bank of Nigeria, Aerocontractors senior managers, Dominican Church leadership workshop and others.

International exposure

Habesha Breweries Ethiopia sales leaders training and broader African market learning contexts.